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Michael C. Donegan Growth and Profitability: Optimizing the Finance Function for Small and Emerging Businesses

Michael C. Donegan
Growth and Profitability: Optimizing the Finance Function for Small and Emerging Businesses





The volume of books on finance and accounting available today embody a vast (and sometimes confusing) wilderness of complex theories and esoteric paradigms. For the typical small and emerging business owner, deciphering this body of information and knowledge can be a difficult task. Financial guru Michael Donegan offers a better alternative. Addressing the critical relationship between financial objectives and operational initiatives, he provides the conceptual framework for the small and emerging business owner to lay the foundation for a sound finance function–– one that not only suits current business needs but grows and evolves as the business changes. Growth and Profitability: Optimizing the Finance Function for Small and Emerging Businesses defines the finance function in layman’s terms, cutting to the core of infrastructure and reporting needs.

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